Aug 15, 2020  
2010-2011 Undergraduate Catalog 
    
2010-2011 Undergraduate Catalog [ARCHIVED CATALOG]

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BUS 4240 - Small Business Marketing and Sales


This course is an advanced marketing course in which students apply marketing concepts, theories, and models to the special needs of small businesses. This course is appropriate for small business managers and for those providing marketing services to small businesses. The course includes interactive case studies.

Prerequisites & Notes
The prerequisite is BUS 2230. This course is offered every odd-numbered spring.

Credits: 3



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